July 30, 2008

Dunkin' dumps donuts


But Dunkin' Donuts knows it has to add healthier menu items if it wants to survive in the new century.

USATODAY.com reports:

Looking to entice those hungry for a healthier option, Dunkin' Donuts will begin offering a new slate of better-for-you offerings in August.

The menu, which will debut Aug. 6, will feature two flatbread sandwiches made with egg whites. Customers will be able to choose either a turkey sausage egg-white sandwich or a vegetable one. Both will be fewer than 300 calories with 9 grams of fat or less, the company said.

'We just felt it was important to provide some choice in our menu,' said Will Kussell, president and chief brand officer.

The new menu will be called DDSmart and will include all current and new items that either have 25% fewer calories, sugar, fat or sodium than comparable products or contain ingredients that are 'nutritionally beneficial,' the company said.

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