March 26, 2008

Obesity Business is getting bigger

Rebecca Scritchfield's blog reports:

Obesity Business is Booming:"The economy and housing market may be tanking, but there is one space that is growing… and growing… and growing. The market for obesity.

I know, I know. Surprise… big whoop, right? But I think it’s worth a look at the numbers. In case you are wondering what will fuel the growth, it’s mostly prescription drugs. Two newbies emerging that will be sure to be backed by big bucks marketing campaigns.

The market for obesity treatments will grow five-fold by 2016, according to research firm Decision Resources."

Read more at her blog...

2 comments:

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Anonymous said...

I am missing your blog! Do return soon. JD :-)